SAUVAGE Spring 2014 Highlights Miami – Fashion Channel
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Since 1985, Simon & Elizabeth Southwood have been growing a swimwear culture known simply as sauvage.
Their fabric is produced in Italy and Spain, suppliers are a small group, of fabric mills at the forefront of sustainability in their production.
These companies are not paying lip service to being eco friendly, but are taking active steps to reduce waste and to respect the planet.
Fabrics are bio based, biodegradable, recycled, regenerated and organic.
New techniques, such as waterless drying are used.
All the products are made in the USA (San Diego, CA) by a small team of talented seamstresses.
ABOUT THE DESIGNER:
Elizabeth was born to a seamstress, and has never looked back at her passion for apparel design.
She and her boyfriend at the time, Simon Southwood, had a friend who needed some swim trunks for an upcoming vacation. Elizabeth offered to make him a swimsuit solely for the joy of making it, however he insisted on purchasing it.
In that moment Simon had an epiphany, seeing a business opportunity to showcase Elizabeth’s inspirations, and a men’s swimwear line was born.
Selling a small new men’s line in Southern California quickly blossomed into a women’s line being added to the mix, and both being sold worldwide.
A family business since its inception, Sauvage is still headed by Simon & Elizabeth who continue to work tirelessly. Their son has grown into the business sharing his passion for apparel, graphic design, and pride in sauvage swimwear.
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